About 10/10 Boys: The Official UK Brand Story
Founded 2019 | Official UK Store: 1010boysvape.co.uk | D9 Liquid Diamond Specialists
Where the Name Came From
The name 10/10 Boys was not a marketing decision. It came from the users themselves — the consistent “10 out of 10” ratings that followed the brand’s earliest drops. When a vape earns a perfect score from the first batch and holds it through every subsequent release, the name stops being a claim and starts being a fact.
Since 2019, that standard has been the non-negotiable benchmark for every product that carries the 10/10 Boys name. Not 9/10. Not 8/10 on a budget. 10/10, every time.
Founded in 2019, Five Years of Formula Refinement
The 10/10 Boys brand launched in 2019 with a simple conviction: the UK THC vape market deserved better than what it was getting. Most products available at the time were either imported distillate in generic hardware or underpowered devices that wasted good oil on bad batteries.
The 10/10 Boys entered with a different approach. Premium D9 liquid diamond extract, the purest, most potent extract type available, combined with rechargeable hardware engineered specifically around the viscosity of thick crystal-derived oil. The result was a device that did not waste a single drop, hit consistently from first draw to last, and delivered the kind of potency that experienced users had been looking for.
Five years later, the formula has been continuously refined. The 2000mg 2G format is the direct result of listening to users who wanted longer sessions without compromising on quality. The collaborative releases — including the 1010 Boys X SIUK X Zaza Calipo came from building genuine relationships within the UK cannabis culture rather than chasing trends.
What We Make D9 Liquid Diamond Rechargeable Disposables
Every 10/10 Boys product is built around one extract type: D9 Liquid Diamonds. This is not a marketing term; it is a specific extraction method that produces the purest form of Delta-9 THC concentrate available from cannabis plants.
Here is what that means in practice:
- THCA crystalline extraction from the cannabis plant produces THCA (tetrahydrocannabinolic acid) as its natural precursor to THC. Through a controlled crystallisation process, THCA separates from other compounds and forms pure crystalline structures, the “diamonds”.
- Liquefaction with cannabis-derived terpenes, the crystals are gently warmed and blended with strain-specific terpenes. This creates the “liquid diamond” oil extremely thick, potent, and flavour-accurate.
- 85-95%+ potency, liquid diamond oil tests significantly higher than standard distillate (60-75%) or even most live resin products (70-85%). The result is a more intense, faster-onset experience per draw.
- Rechargeable hardware, thick liquid diamond oil requires a battery calibrated for its viscosity. 10/10 Boys devices are built so the battery consistently outlasts the oil, guaranteeing every drop is vaped, never wasted.
For a full scientific breakdown of what D9 liquid diamonds are and how they compare to other extract types, read our D9 liquid diamond guide.
Our Product Range
The 10/10 Boys 1000mg — 1G D9 Liquid Diamond
The original format. 1000mg of D9 liquid diamond extract in a compact, rechargeable disposable pen. Available in classic 10/10 Boys flavour profiles. Priced at £50. The entry point to the 10/10 Boys experience, and for many users, the format they stay with.
The 10/10 Boys 2000mg — 2G D9 Liquid Diamond
The upgraded format for serious users. 2000mg of D9 liquid diamond extract in the same sleek, portable body. Available in 8 flavour profiles, including the exclusive collaboration flavour 1010 Boys X SIUK X Zaza Calipo. Priced at £65. Twice the oil, same quality, same hardware reliability.
10/10 Boys Wholesale
Trade enquiries for shops, collectives, and distributors. Contact us for wholesale pricing and minimum order information.
The Collaboration, 1010 Boys X SIUK X Zaza Calipo
The 10/10 Boys X Stoned Island UK X Zaza Calipo collaboration is one of the most significant releases in the brand’s history. Three of the UK’s most respected cannabis culture brands are coming together to produce a single product, available exclusively in three flavours that combine each brand’s distinctive character into something genuinely new.
This is not a co-branding exercise. It is a genuine product collaboration between brands that share the same commitment to quality, community, and authenticity. Read the full story behind the collaboration here.
How to Verify Your Product Is Genuine
The 10/10 Boys brand is among the most counterfeited THC vape products in the UK. The quality of the genuine product has made it a target, and the UK market has been flooded with fakes at various price points that claim to be authentic 10/10 Boys vapes.
Buying from this site, 1010boysvape.co.uk, is the safest way to guarantee authenticity. For any product purchased elsewhere, follow our official verification guide before use.
Contact and Wholesale
For all customer enquiries, wholesale pricing, trade accounts, and collaboration discussions, contact us at the details below.
10/10 Boys Vape UK
50 Old Chapel Road
Gedney Hill
England PE12 6RP
United Kingdom
Phone: +44 7878 321847